Philanthropy - Charity, based on love for humanity, compassion to the poor, uneducated, etc.
Among the contemporary ideological clichés FA has no place. The term is outdated. Rarely in the media definition of a person as a philanthropist (or a misanthrope, that is not loving people despise them).
Active concept F. manifested in the Enlightenment of the XVIII century. It itself comes from ancient times (expressed as the ancient Greek word). F. opposed familiar, traditional charity, emanating from the social conventions and religious settings (helping the poor and generally require a neighbor Christianity, Islam and Judaism).Traditional philanthropy has been fixed in certain habits, rules of conduct. FA also can operate more freely, went on personal feelings and individual vision of the world.

Modern philanthropy is rooted more in traditional cultural and religious customs. In an era of corporate advertising and the need to create and maintain the image, it is based primarily on economic calculations, is the decision of promotional and managerial problems. Ideas F. moved to the area of ​​"green" person on wildlife and animal protection for any life at all.

People define philanthropy as an improved and put on stream distribution of wealth (Primarily money and equipment, as well as food and clothing). Must effort to see the charity in the free provision of services, transfer of knowledge and skills. Installation is the benefactor of the fact that charity can be a means of influence on social practice, is viewed with deep suspicion, and can meet the public opinion with bayonets. This raises a significant question of what philanthropy is and how has to be philanthropic organizations.

What is philanthropy?

Define Philanthropy (charity) - it is an activity through which private flows freely distributed their owners in order to facilitate need of (in the broadest sense of the term) people to solve social problems , as well as improving conditions of social life. As private resources can be financial and material resources, ability and energy of people. Charity is often understood as starting alms. In the motives and values ​​basis of philanthropy and charity much in common. But as a certain kind of social practice charity sequence differs from the charity. Charity is an individual and private action; mostly it is given simply in need, even without explicit pros- would be on their side. It is aimed at easing a harsh and intolerant of intolerant representations of the needs. Charity is an organized and pre-eminently impersonal. Even in cases enforcing individual begins-
(project) refers to the socially important objectives. It is carried out by plan, specially developed programs. Contributions to universities, museums, hospitals, churches, environmental projects, as well, and the funds who accept rational allocation of funds raised - all this philanthropy, regardless on whether the assistance is directed specifically to the poor or those who need help. Charity - is to help in urgently needed.
Philanthropy is also apparent in situations need urgent help (Famine, distress, etc.). Large-scale national and international.

In addition to define philanthropy today

Philanthropy today - it's a global phenomenon, it is an integral part of the third (non-profit, non-government) sector. This is an important resource for the development of the country as a whole, its civil society, self-expression and self-realization of people like those who give aid and those who receives it.

There is the question about the strategy development of philanthropy in Russia, which could accelerate the catching up of many countries in the field of philanthropy and to "embed" them in the global context of philanthropy, enhancing philanthropy as a resource for national development.

Philanthropy: What Gives?

Good boys and girls are eagerly awaiting a lot of gifts each holiday season, but we adults are also expected to give at Christmas time, since the flow of mail from the national 1.5 million nonprofit organizations and charities are constantly reminds us. With the economy still weak, and government handouts reduction, donor dollars are hard to come by, and charitable institutions will pull out all the stops. So when pinched pocketbooks, how do you get people to give their cash?

"Seven out of 10 adults give money, and they have a huge range of motives," said an expert on fundraising Kim Klein. Some give out of compassion or sympathy for, others out of pride. But Klein does not recommend that people try to blame for the donation." Blame makes the person to give one, but people will not give a lot of time out of guilt."